E-commerce
Media, SEO, and CRO in a race against time to turn around e-commerce performance
The Giuliana Flores Group urgently needed to turn around Nova Flor's e-commerce results. The deadline was six months — and we accepted the challenge.
The Challenge
The challenge was clear: the Giuliana Flores Group needed an agency to quickly reverse the performance of Nova Flor's e-commerce.
The deadline was only six months, and Performa Web accepted the challenge by actively participating in the strategic plan.
The Strategy
An integrated front of media, SEO, and CRO to reverse results within the tight deadline.
Participation in strategic planning
Joint action in the strategic planning for Nova Flor's e-commerce.
Performance Media
Performance campaigns to accelerate e-commerce sales.
SEO
SEO work to expand organic traffic and website revenue.
CRO
Conversion rate optimization to extract more results from existing traffic.
Results
increase in ROAS
conversion rate
integrated media
With media, SEO, and CRO working together, Nova Flor's e-commerce was turned around within the challenging six-month deadline.
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