Do you create the website from scratch or revamp existing ones?

Both. We create websites, e-commerce, and landing pages from scratch, and we also restructure existing ones to improve experience and conversion, as we did with Nova Flor.

What's the difference between a common website and a conversion-focused one?

A common website informs. A conversion-focused website guides the visitor to action, with UX and CRO working to transform visits into customers. It's the difference between a cost and an asset that sells.

Do you take care of the website after it's ready?

Yes. Website maintenance is one of our services. We take care of security, updates, performance, and continuous evolution, so the website never falls behind.

How long does it take for the website to be ready?

It depends on the scope, from a landing page to a complete e-commerce. In the diagnosis, we define a realistic timeframe for your project.

What platform or technology do you work with?

We choose the technology according to the project's objective, prioritizing performance, scalability, and ease of management for the client.

Does a better website help my media campaigns and SEO?

Greatly. A fast and converting destination improves the return on paid media and helps with organic ranking. That's why we treat everything in an integrated way.

Who owns the website and the data?

Yours. The website, code, and data always belong to the client.

Services

Digital Experience: enchanting and converting websites and stores

A beautiful website that doesn't sell is just an expense. Performa Web creates digital experiences that represent your brand, guide visitors, and transform navigation into results, from the first access to the purchase.

Request a free diagnosis of your website

14 years of experience
More than 150 brands served
Google Partner Premier
NPS 90

+4x in conversion

Real result from an e-commerce we restructured.

More than 150 brands have trusted Performa Web to grow digitally

Nike
New Balance
Coach
Diesel
Kipling
Reebok
Speedo
The North Face
UGG
Fjällräven
Penguin
JanSport
English Live
FTD Educação
Unit
Degrau Cultural
Anglo
Grupo Salta
Transamerica Comandatuba
Hot Park
Costa do Sauípe Resorts
Rio Quente Resorts
Fasano
Grupo Wish
Hilton
Bourbon
Royal Caribbean
Celebrity Cruises
Azamara
CVC
Zarpo
Maxmilhas
Almundo
BeFly
Beto Carrero World
Hermès
Allbags
TVZ
CAT
TNG
Hoka
Fascar
Persol
Telhanorte
Targus
Almanara
Biossance
Dental Cremer
E-ótica
E-lens
GrandVision
Novaflor
Vyvedas
J&F
Canopy
Submarino Viagens
Costão do Santinho
Bristol Hotéis
Sandi Hotel
Catho
Hcor
IJC
Comunicare
Socicam
CDB
Meu Dermato
Share
Sinch
Solar21
SP-Arte
Whoscall
LottoCap
Grupo Memorial
RedeTV
Mio
Monte Bravo
Safra
AirHelp
White Martins
Festo
Eucatex
Nike
New Balance
Coach
Diesel
Kipling
Reebok
Speedo
The North Face
UGG
Fjällräven
Penguin
JanSport
English Live
FTD Educação
Unit
Degrau Cultural
Anglo
Grupo Salta
Transamerica Comandatuba
Hot Park
Costa do Sauípe Resorts
Rio Quente Resorts
Fasano
Grupo Wish
Hilton
Bourbon
Royal Caribbean
Celebrity Cruises
Azamara
CVC
Zarpo
Maxmilhas
Almundo
BeFly
Beto Carrero World
Hermès
Allbags
TVZ
CAT
TNG
Hoka
Fascar
Persol
Telhanorte
Targus
Almanara
Biossance
Dental Cremer
E-ótica
E-lens
GrandVision
Novaflor
Vyvedas
J&F
Canopy
Submarino Viagens
Costão do Santinho
Bristol Hotéis
Sandi Hotel
Catho
Hcor
IJC
Comunicare
Socicam
CDB
Meu Dermato
Share
Sinch
Solar21
SP-Arte
Whoscall
LottoCap
Grupo Memorial
RedeTV
Mio
Monte Bravo
Safra
AirHelp
White Martins
Festo
Eucatex

Google Partner Premier, a certification achieved by only 3% of agencies worldwide
Meta Partner and TikTok Partner
Professionals certified annually
NPS 90, measured with our own clients

What it is and what it solves

Many companies invest in traffic, but send these people to a slow, confusing, or untrustworthy website. The result is visitors who enter and leave, abandoned carts, and wasted media budget on a destination that doesn't convert.

Performa Web's Digital Experience solves this by taking care of the entire digital journey. We create institutional websites, e-commerce, and landing pages that represent your brand, run fast, and are easy to use. After launch, we continue optimizing with UX and CRO to transform more and more visits into customers.

The result is a digital presence that not only impresses but works for your business every day.

Why this approach works

More conversion

Every screen designed to drive the visitor to action.

Enchanting experience

Fluid navigation that represents your brand.

Speed and performance

Fast website, because a lost second is a lost sale.

Complete journey

From first access to purchase, with no friction points.

Foundation for everything else

A good destination enhances media, SEO, and social networks.

Continuous evolution

With UX and CRO, the website always improves based on data.

150+ brands

served in 14 years of experience.

How it works

Diagnosis and strategy

We understand your business, your audience, and your goals. We analyze what currently exists and map opportunities for experience and conversion.

Design and development

We design the experience and build the website, e-commerce, or landing page, focusing on usability, performance, and brand identity.

Optimization (UX and CRO)

After launch, we test and adjust based on behavioral data to convert more and more.

Maintenance and evolution

We take care of the website over time, keeping everything fast, secure, and always better.

Channels and deliverables

Institutional Website Development

Professional presence that represents the brand and conveys trust.

See details

E-commerce

Creation and implementation of stores that sell, with a focus on shopping experience.

See details

Landing Pages

High-converting pages for campaigns and launches.

See details

CRO (Conversion Rate Optimization)

Continuous improvements to transform more visits into customers.

See details

UX (User Experience)

Intuitive, pleasant navigation designed for results.

See details

Website Maintenance

Continuous support and evolution, so the website remains fast, secure, and up-to-date.

See details

Proprietary technology and AI

While many agencies deliver the website and disappear, Performa Web combines its own technology and artificial intelligence to create, measure, and continuously improve the experience.

Proprietary tools

Real-time performance dashboards

Track your website's conversion, behavior, and speed whenever you want.

Automated reports

Experience and conversion data consolidated in one place.

AI applications

A/B testing and conversion optimization with AI

More experiments running, to find what converts fastest.

Behavioral analysis and heatmaps with AI

We understand where visitors click, stop, and give up.

Experience personalization by profile with AI

The page adapts to who is browsing.

Support for interface and prototype creation with AI

From concept to layout in less time, without losing quality.

NPS 90

measured with our own clients.

A good digital experience doesn't end at launch: it begins there. The website that only impresses becomes an expense; the one that continues to be tested, measured, and adjusted is what sustains conversion over time, from the first click to the sale, and from the sale onwards.

Vanessa Leal

Head of Digital Experience

Featured case

Nova Flor, Grupo Giuliana Flores

The challenge was clear and time-sensitive: rapidly reverse Nova Flor's e-commerce results within a six-month timeframe. We accepted under two conditions: participate in the strategic plan and have support and speed to implement actions.

We combined a restructuring of media campaigns with an incisive plan for website improvements, aiming to increase qualified traffic generation and offer an excellent browsing experience in terms of usability and performance.

+4x

in conversion rate

+7x

in ROAS

6 months

to turn the game around

We significantly surpassed the previous agency's results. The combination of a better browsing experience, a faster website, and continuous optimization was what transformed visits into sales.

Want to know how much more your website can convert?

Speak with an expert

Compare the options

Criteria	Performa Web	Time interno	Typical agency
Design and development under one roof	Yes	Hard to maintain	Sometimes
Focus on conversion (CRO), not just aesthetics	Yes	Depends	Not always
Continuous optimization based on data	Yes	Depends on routine	Rare
Proprietary technology, AI, and dashboards	Yes	Rare	Rare
Maintenance and evolution after launch	Yes	Depends	Varies
Hiring costs and charges	No such cost	High	No such cost
Integration with media, SEO, and social networks	Yes	Depends	Rare
Transparency about the work	Total	Total	Varies

Design and development under one roof

Performa Web: Yes
Time interno: Hard to maintain
Typical agency: Sometimes

Focus on conversion (CRO), not just aesthetics

Performa Web: Yes
Time interno: Depends
Typical agency: Not always

Continuous optimization based on data

Performa Web: Yes
Time interno: Depends on routine
Typical agency: Rare

Proprietary technology, AI, and dashboards

Performa Web: Yes
Time interno: Rare
Typical agency: Rare

Maintenance and evolution after launch

Performa Web: Yes
Time interno: Depends
Typical agency: Varies

Hiring costs and charges

Performa Web: No such cost
Time interno: High
Typical agency: No such cost

Integration with media, SEO, and social networks

Performa Web: Yes
Time interno: Depends
Typical agency: Rare

Transparency about the work

Performa Web: Total
Time interno: Total
Typical agency: Varies

Why Performa Web

14 years in the market and more than 150 brands served.

Experience and conversion together, not just a beautiful website that doesn't sell.

Creation, optimization, and maintenance under one roof.

Proprietary technology and AI to continuously measure and improve the experience.

Integrated vision, the website interacts with media, SEO, and social networks.

Frequently asked questions

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