Performa Web

Media Management

YouTube Ads: the power of video with Google's precision

Video is the format that captures attention the most, and YouTube is where Brazil watches. Performa Web uses video ads to put your brand in front of the right audience, backed by Google's segmentation.

Request a YouTube Ads diagnosis

What are YouTube Ads

YouTube Ads are video advertisements displayed on YouTube, which are part of the Google Ads ecosystem. They include various formats: skippable ads, short non-skippable ads (bumpers), in-feed video ads, and Shorts ads.

As YouTube belongs to Google, these ads benefit from one of the most powerful segmentation options in the market, allowing you to show your video to the right people, by interest, behavior, or search intent.

Why this matters for your business

Maximum attention

Video communicates emotion and message like no other format.

Massive reach

YouTube is one of the most-watched platforms in the country.

Brand and performance

Serves both to build brand and to drive action.

Google segmentation

You speak to those with real potential interest.

How it works in practice

01

Video strategy

We define the objective, format, and message.

02

Segmentation

We choose the right audiences with Google's data.

03

Creatives

We support the adaptation or production of videos for each format.

04

Broadcasting and optimization

We launch and adjust to maximize results.

05

Reports

We measure reach, attention, and conversion.

What's included

Video campaign strategy

By objective.

YouTube campaign management

In all formats.

Audience segmentation

With Google's data.

Creative adaptation support

In video.

Continuous optimization

To maximize results.

Reports

On performance.

Who it's for

This service is for you if:

  • You want to build a brand with the power of video.
  • You have video content or want to start using this format.
  • You need qualified reach with good segmentation.
  • You want to combine branding and performance in a single channel.

Why Performa Web

  • Google Partner Premier, top 3% of agencies worldwide.
  • 14 years of experience and over 150 brands served.
  • Integration with creative and video production.
  • Optimization with AI and NPS 90.
  • 14 anos de experiência
  • Google Partner Premier
  • NPS 90

Frequently asked questions

Ready to harness the power of video?

Talk to us. We put your brand on YouTube in front of the right audience.

Request a diagnosis

Our team will contact you quickly.

Let's grow together

Your growth starts here

Tell us about your business and our specialists will design a tailored plan to generate more traffic, qualified leads and predictable revenue.