Media Management
Price Comparison: appear at the moment of purchase decision
Before buying, consumers compare. Performa Web places your products on price comparison websites and Google Shopping, exactly where the decision happens.
Request a price comparison diagnosticWhat is price comparison
Price comparison is the media front focused on channels where consumers compare products and prices before buying, such as Google Shopping and price comparison sites (Buscapé, Zoom, and others). These are environments with extremely high purchase intent: those who are there have already decided what they want and are choosing where to buy.
Appearing well on these channels, with an organized product feed and well-managed campaigns, is one of the most direct ways to capture e-commerce sales, because you impact the consumer at the exact moment of decision.
Why this matters for your business
Maximum intent
Those who compare are already ready to buy.
Product showcase
Your products appear with photo, price, and store.
Bottom-of-funnel capture
You impact at the moment of decision.
Essential for e-commerce
It's where a large part of the purchase is decided.
How it works in practice
Strategy
We define priority channels and products.
Product feed
We organize and optimize the catalog sent to the channels.
Campaigns
We structure and manage Shopping and comparison campaigns.
Optimization
We adjust by product, margin, and performance.
Reports
We measure sales and return by channel.
What's included
Price comparison strategy
By channel and product.
Product feed management
Organized and optimized.
Google Shopping campaigns
And on comparators.
Optimization by product
And performance.
Price monitoring
And presence.
Reports
Of sales and return.
Who is it for
This service is for you if:
- You have an e-commerce and want to capture those who compare prices.
- You want to appear on Google Shopping and comparison sites.
- You need to organize your product feed to sell more.
- You are looking for bottom-of-funnel sales, with high intent.
Why Performa Web
- Google Partner Premier, top 3% of agencies worldwide.
- 14 years of experience and over R$ 400 million in managed media.
- Feed and campaign management with a focus on sales.
- Optimization with AI and NPS 90.
- 14 anos de experiência
- Google Partner Premier
- NPS 90
Frequently asked questions
Ready to appear at the moment of purchase?
Talk to us. We place your products where consumers decide where to buy.
Request a diagnosticOur team will contact you quickly.
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