Performa Web

Media Management

Pinterest Ads management that turns inspiration into purchases

On Pinterest, people are planning, looking for ideas, and ready to discover brands. Performa Web uses this positive intent to place your brand on the path to the purchasing decision.

Request a Pinterest Ads diagnosis

What is Pinterest Ads

Pinterest Ads is Pinterest's advertising platform, a network where people seek inspiration and plan decisions: travel, decor, fashion, beauty, weddings, projects. Ads appear natively in the feed and search results, in the same format as pins.

Pinterest's differential is the user's mindset: they are in discovery and planning mode, open to new brands and products. This makes the network especially strong for visual and consideration businesses, such as fashion, home, beauty, and retail.

Why this matters for your business

Discovery audience

People are looking for ideas and open to new brands.

High intent

Many Pinterest searches precede a purchase.

Visual format

Ideal for products that appeal visually.

Less competition

Channel still underutilized by many advertisers.

How it works in practice

01

Strategy

We define objectives, audiences, and the discovery journey.

02

Creatives

We produce pins that integrate into the network's experience.

03

Targeting

We configure audiences by interest, keyword, and behavior.

04

Campaign Launch

We launch campaigns based on objectives.

05

Optimization

We adjust based on data for the best cost per result.

What's included

Pinterest Ads Strategy

By business objective.

Campaign management

From awareness to conversion.

Creatives

Pins in the platform's language.

Targeting and audiences

By interest and keyword.

Continuous optimization

With a focus on results.

Reports

With business insights.

Who is it for

This service is for you if:

  • Your brand is visual: fashion, home, beauty, retail, travel.
  • You want to reach those planning a purchase.
  • You are looking for a channel with less competition and an engaged audience.
  • You want to diversify media beyond traditional networks.

Why Performa Web

  • 14 years of experience and over R$ 400 million in managed media.
  • Creatives integrated with our creative department.
  • Media strategy by objective and optimization with AI.
  • Google Partner Premier and NPS 90.
  • 14 anos de experiência
  • Google Partner Premier
  • NPS 90

Frequently asked questions

Ready to appear at the moment of inspiration?

Talk to us. We put your brand on Pinterest, where discovery turns into purchase.

Request a diagnosis

Our team will contact you quickly.

Let's grow together

Your growth starts here

Tell us about your business and our specialists will design a tailored plan to generate more traffic, qualified leads and predictable revenue.