Marketing Consulting
Team and Structure Analysis: the right team for your goals
Even the best strategy fails with the wrong structure behind it. Performa Web analyzes your marketing team and organization to show if your structure supports your goals, and what adjustments to make so it does.
Talk to a consultantWhat is team and organizational structure analysis
Team and organizational structure analysis is the evaluation of how your marketing is internally set up: the existing roles, the team's competencies, the work processes, and whether all of this is scaled to the company's objectives.
Many operations don't grow not due to a lack of strategy, but because the structure can't handle it: roles are missing, bottlenecks abound, processes get stuck. This analysis maps out this reality and recommends the ideal structure, roles, and processes, so the team stops being a limitation and becomes a driver of results.
Why this matters for your business
Structure supports strategy
Without the right foundation, the plan won't get off the ground.
Clear roles
Each function in the right place, without overlap or gaps.
Seamless processes
Fewer bottlenecks, more delivery.
Right-sizing
The team at the right size and format for the objective.
How it works in practice
Structure mapping
We understand how the team is currently set up.
Roles and competencies analysis
We identify what exists and what is missing.
Process analysis
We pinpoint where work gets stalled.
Recommendation
We design the ideal structure and processes.
Evolution plan
We deliver the roadmap to get there.
What's included
Structure mapping
Current.
Roles and competencies analysis
Of the team.
Process analysis
Of work.
Gap identification
And overlaps.
Structure recommendation
And roles.
Evolution plan
Organizational.
Who it's for
This service is for you if:
- You're building or reorganizing your marketing team.
- You feel that the current structure limits results.
- You have doubts about roles, competencies, or processes.
- You need to scale the team for new objectives.
Why Performa Web
- 14 years of experience and over 150 brands served.
- Insights from those who build and operate marketing teams every day.
- Practical recommendations, not management theory.
- Google Partner Premier and NPS 90.
- 14 anos de experiência
- Google Partner Premier
- NPS 90
Frequently asked questions
Ready to build the right team?
Talk to us. We analyze your structure and show you how your team can support your goals.
Talk to a consultantOur team will contact you shortly.
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