Performa Web

CRM & Automation

Email Marketing Automation: sends that work for you

Email marketing continues to be one of the channels that converts the most, when it's automated and relevant. Performa Web creates sends that react to contact behavior and their funnel stage, without manual work.

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What is email marketing automation

Email marketing automation is the use of automatic sends, triggered by the contact's behavior and their stage in the funnel. Instead of sending the same email to the entire database at the same time, automation sends the right message to each person, at the moment it makes sense: those who abandoned a cart receive a reminder, those who downloaded material receive a nurturing sequence, those who bought receive a post-sale message.

It's email marketing working intelligently and automatically, one of the channels with the highest return when done well.

Why this matters for your business

High return

Email is one of the channels that converts the most per dollar invested.

Relevance

Each contact receives the right email for their moment.

Effortless

Sends run automatically, triggered by behavior.

Recovers sales

Automations like abandoned cart bring sales back.

How it works in practice

01

Strategy

We define the triggers and automations that make sense.

02

Segmentation

We configure audiences and sending conditions.

03

Creation

We produce the emails for each automation.

04

Automation

We set up sends to run based on behavior.

05

Optimization

We test and improve results.

What's included

Automation strategy

For email.

Sends by behavior

And funnel stage.

Essential automations

Abandoned cart, welcome, and others.

Email creation

From copy to art.

Segmentation and triggers

For the right send.

Optimization and reports

Continuous improvement.

Who it's for

This service is for you if:

  • You send emails manually or don't send them at all.
  • You want to better leverage the return from email marketing.
  • You lose sales due to abandoned carts.
  • You need relevant sends, not spam.

Why Performa Web

  • 14 years of experience and over 150 brands served.
  • Automated and relevant email, with a focus on conversion.
  • Personalization with AI and integration with CRM.
  • Google Partner Premier and NPS 90.
  • 14 anos de experiência
  • Google Partner Premier
  • NPS 90

Frequently asked questions

Ready for email to work for you?

Talk to us. We create email automations that convert without manual effort.

Talk to a specialist

Our team will contact you shortly.

Let's grow together

Your growth starts here

Tell us about your business and our specialists will design a tailored plan to generate more traffic, qualified leads and predictable revenue.